Cary Warner
Vice President of Sales and Marketing
My professional career actually started when I was eighteen. I got a job as a carry-out at Bel Air. I never figured that I would learn some professional building blocks carrying out customers groceries, but I did. Bel Air at the time was owned by a very prominent family, the Wongs. The Wongs believed that great customer service was the key to success, they were right. The grocery business only harbors about a 1% profit, so it is a very competitive industry. Many grocery chains come up with many gimmicks to get you through the doors. Bel Air had one, if you treat a customer as the only customer in the store that those customers would come back no matter the price of groceries. Despite the slightly higher prices, the "gimmick" was successful and what began to grow were employee – customer relationships. Customer would come to talk to their favorite Checker or come see their favorite Butcher and the feelings were reciprocal. It turned out that this type of selling the company was re ally the forefront of what is called today, Relationship Selling, which is taught in business 101. The Wongs business ideas still to this day help shape the way Aperio does business with our clients.
My father was a professor at CSUS in the Computer Science Department. I grew up with every kind of computer you can imagine at my fingertips. However, I swore I never would go into the computer business. During the time of working for Bel Air, other grocery chains and grocery warehouses, I was attending CSUS and really not finding my way. I changed major several times, from Construction Management to Physical Therapy. I eventually gave in and got my Business degree in Information Technology.
I went to work for a very well known Systems Integrator here in Sacramento. That is where I meet Gene Munger. The company we both worked at, popped during the whole dot com slide. We found ourselves starting our own individual companies which both grew very rapidly. Each of us need some help so we joined forces and formed Aperio.
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Facebook:
http://www.facebook.com/people/Cary-Warner/
Twitter:
http://twitter.com/carywarner
Typepad:
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